发现和使用优秀的技能扩展
揭示客户真正“雇佣”你的产品来完成的“工作”。超越功能层面,理解功能性、情感性和社会性动机。当用户提及“待办任务”“jtbd”“客户为什么”“什么工作”“客户动机”“什么问题”“用户需求”“人们为什么购买”时使用。
Uncover the real "job" customers hire your product to do. Goes beyond features to understand functional, emotional, and social motivations. Use when user says "jobs to be done", "jtbd", "why do customers", "what job", "customer motivation", "what problem", "user needs", "why do people buy".